Are You an Iron Man? Part 3

I suspect Iron Man is not good at everything. Perhaps, like us, his greatest weakness is himself! Fortunately, few of us have the same megalomaniac, narcissistic tendencies of a Tony Stark.

Simply put: No business owner can be all things to his firm. No one person is great at every aspect of building and running a business--business development, R&D, sales, finance and accounting, operations, HR and strategic planning. All owners either hire or outsource various aspects of the business to reflect the unique competency of their firm.

Most business owners tend to build their firms on one of these three foundational approaches: market, systems or product. (more…)

Are You an Iron Man? Part 3 was originally published on


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